Charles Curran discussed the hyper growth of the mobile advertising industry and the market share gains by Google and Apple in the smart phone operating system market. Charles also addressed the importance of the mobile application developer ecosystem, and the role of brands and agencies in driving mobile marketing dollars.
Mobile Outlook 2011 is part of the Potomac Tech Wire breakfast series that brings together senior executives in the Mid-Atlantic to discuss technology issues in a conversational, roundtable environment moderated by the editor of Potomac Tech Wire. The panel focused on mobile apps, mobile marketing, business models, start-up issues, technology trends, mobile platforms/devices and predictions.
Paul Palmieri, President & CEO, Millennial Media
Charles Curran, General Partner, Valhalla Partners
Matt Jones, VP Mobile Strategy and Operations, Gannett
Daniel Odio, Co-Founder and COO, PointAbout
Ran Farmer, Managing Director, NetBiscuits
Moderator - Paul Sherman, Editor, Potomac Tech Wire